Friday, March 20, 2015

Niche

Just heard an advertisement on NPR for "HomePay," to help you take care of payroll taxes for your nanny. So, basically, it's ADP.

Fascinating that it's worth distinguishing yourself from ADP for this niche, and fascinating, if that's the word (perhaps predictable is a better one), that NPR is where they find it's worth advertising.

1 Comments:

Anonymous Anonymous said...

Have you ever tried to deal with ADP.

5:56 AM, March 20, 2015  

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